Size: It takes up less than half the page. Small things tend to be quiet.
Shape: It's rounded and smooth (Myriad), so it gives off a quiet air.
Color: The letters are all pastels or relatively light, low saturation colors, so nothing pops out or stands out as loud.
Orientation: The text is on a concave path, so it flows without any jarring stops that may indicate loudness.
Location on the Page: It is located in the bottom right corner, so it doesn't pop out as boldly a centered piece might. Instead it flows downwards and lingers like haunting refrain.
Background: I used 'i's and 'q's in the background to create movement, though the colors stay low in saturation so they don't pop out. It all melds together in a relaxing, quiet fashion.
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