Size: The text size is rather large, implying strength and the potential for stability.
Shape: The letters are very bulky and are evenly spaced apart; they're precise, and they appear stable enough to hold up the larger letters. This font is Trajan Pro.
Orientation: The text is horizontal and completely flat against the ground, so gravity is less likely to pull the letters down.
Style: The text is bold, so it appears stronger and more stable.
Background: The background has a great amount of movement, due to the squiggles and the dots, while the text is very steady and unmoving. It creates contrast. |